If your best sales representative is not taking recruiter calls or checking the market once a quarter, then you do not have …
Category:
Sales / PR / PPC
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For businesses, news isn’t just a random selection of stories; it’s the essence of a community’s concerns, fears, and joys. For public …
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Finding The Best PPC Agency PPC is an essential element of any digital marketing campaign and finding the best PPC agency can …
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Sales / PR / PPC
GTM 148: Winning Every Tech Shift from a 3X Founder (From Internet to AI)
by zaki Ghassanby zaki GhassanThe GTM Podcast is available on any major directory, including: Sean Whiteley is a three-time founder and the Co-Founder of Qualified, the …
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Shake up Your PR with Creativity & Big Ideas Some things never seem to change in PR, despite the radically different media …
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Sales / PR / PPC
3 Simple (But Powerful) Ways ChatGPT Can Enhance PPC Workflows
by zaki Ghassanby zaki GhassanAh yes, yet another blog about ChatGPT, the AI chatbot from OpenAI that’s sent the digital world into an all out frenzy. …
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If you have a love-hate relationship with networking events, you’re not alone! You might get nervous or awkward before an event or …
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Sales / PR / PPC
Crisis communications: The role of data and analytics in law firm crisis management strategy [Published in Business of Law DIGEST]
by zaki Ghassanby zaki GhassanUnderstanding the public conversation around an organization and the effectiveness of messaging is key to crisis communications. Data and analytics are vital …
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Sales / PR / PPC
Why Google Marketing Live 2025 Just Proved You Still Need a PPC Agency
by zaki Ghassanby zaki GhassanGoogle Marketing Live 2025 made one thing crystal clear: the tools are getting smarter, but the strategy is getting harder. With major …
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Sales / PR / PPC
What’s the Difference Between a Cross-Sell and an Upsell?
by zaki Ghassanby zaki GhassanThe main difference between cross-selling and upselling is what you are offering. Upselling recommends a more advanced version of the same product, …